Thule Rescue

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.

Background
In Sweden, we still have a lot of people dying from drowning each year (68 in 2020). 28 of them were at the beach having a casual swim. Lifeguards are few and often ill-equipped at our beaches. Thule Rescue was designed to help Surf Lifeguards get to a drowning person faster.
context
Lifeguards patrol beaches in SUVs with a Rescue surfboard attached to the roof. The problem that I've identified through field research is that the rescueboard is too slow to unload from the roof.
Me testing a full-scale prototype of the design
My idea was simple: To design a roof rack system that would unload the surfboard faster – saving critical seconds...
Inspiration: Aesthetically I was inspired by the functional/sporty tools (Gill & Fiskars) while the functionality was inspired by firemen equipment (ruggedness & usability)
final design
Faster access to the Surf Rescue board saves critical seconds, which may determine life or death
Other projects: 
Ikea Fulländad
Frågor är alltid välkomna :)
letsgo@mvpdesign.se

Our mission is to help as many companies as possible decrease their co2-footprint within this decade. As a planet we need to halve our global carbon emissions before 2030 to avoid a planetary catastrophe – mvpd was founded with the belief that technology & design will be a key resource in the #racetozero. Lets' decarbonize the world before it's too late.

Copyright 2021
Maximum Viable Product Design
Malmö, Sverige